📺 Houston's Broadcast-Quality Production Company

Stop Wasting Money on Commercials That Don't Convert—Build Broadcast Ads That Sell

Your TV commercial is making someone's phone ring or getting ignored. We produce broadcast-ready commercials that drive measurable business results—fast. Concept to air in 4-8 weeks. No fluff, no delays, just ROI-focused production that makes Houston businesses more profitable.

Trusted by Houston Brands

Houston Businesses That Trust PrimeX Media for TV Commercials

🦐Mambo Seafood
🎓Lonestar College
🍔Checkers
⚖️Hurt in Houston
🍦La Michoacana

Plus hundreds more Houston businesses across every industry

Our Work

Houston TV Commercial Production Examples

See the broadcast-quality commercials we produce for Houston businesses

Mambo Seafood

Restaurant TV commercial for Houston's beloved Mambo Seafood

Carrillo's Taxes

Tax services TV commercial with direct response call-to-action

Big Wall Decor

Retail TV commercial showcasing product and brand personality

Professional Houston Commercial Production That Delivers

Your TV commercial might run for 30 seconds, but its impact lasts far longer. At PrimeX Media, we understand that every frame, every word, and every second must work together to tell your story and drive action.

Whether you need a quick-hitting 15-second spot for frequency or a compelling 60-second narrative that builds emotional connection, our team brings broadcast-level expertise to every production. We handle everything from creative development and casting to filming and post-production. We also produce law firm TV commercials and healthcare TV advertising with industry-specific expertise.

🎬
500+
Commercials Produced
📺
100M+
Total Views
15+
Years Experience
Investment & Pricing

How Much Does Houston TV Commercial Production Cost?

Transparent pricing from local spots to regional campaigns. Every package includes concept, scripting, filming, post-production, and multi-format delivery.

Local

Local Market Commercials

$5,000 – $15,000

Single-location shoot, straightforward concept. Perfect for local businesses, restaurants, and service companies entering TV advertising.

  • 30-second commercial
  • Concept & script development
  • Single location filming
  • Professional editing & color
  • Broadcast-spec delivery
  • Digital versions included
Premium

High-End & Campaign Production

$50,000 – $100,000+

National-quality production, multiple spots, campaign-level creative. For brands seeking market dominance with cinematic advertising.

  • Full campaign (multiple spots)
  • A-list talent & directors
  • Multiple locations + set builds
  • RED/ARRI cinema packages
  • Full VFX & animation
  • All formats + social cutdowns
  • Media buying consultation

Every project is custom-quoted. Get a free consultation and we'll recommend the right approach for your budget and goals. Pricing does not include media buying (airtime).

Our Services

Houston Commercial Formats We Produce

From quick brand reminders to emotional story-driven narratives, we produce commercials optimized for maximum impact at any length.

15s

Quick-Impact Spots

Perfect for brand awareness campaigns and high-frequency rotation.

✓ Concentrated messaging
✓ Cost-effective airtime
✓ Maximum frequency reach
✓ Brand recognition focus
60s

Story-Driven Narratives

Extended format for emotional connection and complex messaging.

✓ Full narrative development
✓ Emotional engagement
✓ Character-driven content
✓ Premium positioning
Our Process

From Concept to Broadcast in 4 Steps

1

Strategy & Creative Development

We start by understanding your goals, target audience, and brand positioning. Our creative team develops concepts, writes scripts, and creates storyboards.

• Creative Brief• Script Development• Storyboard Design• Casting & Location Planning
2

Pre-Production Planning

We handle casting, location scouting, set design, equipment planning, and scheduling to ensure a smooth production day.

• Professional Casting• Location Scouting• Production Schedule• Equipment & Crew Booking
3

Principal Photography

Our experienced crew brings your commercial to life with broadcast-quality cameras, professional lighting, and expert direction.

• Professional Direction• Cinema-Grade Cameras• Professional Audio• On-Set Monitoring
4

Post-Production & Delivery

Our editors, colorists, and sound designers transform raw footage into a polished commercial that meets broadcast standards.

• Professional Editing• Color Grading• Sound Design & Mix• Broadcast Format Delivery
Commercial Styles

Diverse Approaches for Every Goal

Different objectives require different approaches. We produce commercials in multiple styles to match your marketing strategy.

💼

Direct Response

Action-focused commercials designed to generate immediate customer response with clear calls-to-action and trackable results.

🎭

Lifestyle & Emotional

Story-driven content that connects with audiences on an emotional level, building brand affinity and long-term loyalty.

📊

Product Demonstration

Clear, informative commercials showcasing product features, benefits, and real-world applications.

Testimonial & Case Study

Authentic customer stories and success cases that build trust and credibility.

🎨

Brand Image

Cinematic, high-production-value commercials that establish premium positioning and elevate brand perception.

🏪

Local Market

Community-focused commercials with regional authenticity and local appeal for businesses serving Houston.

Why Houston Businesses Choose PrimeX Media for TV Commercials

01

Broadcast-Standard Quality

We produce commercials that meet and exceed network technical specifications, broadcast-ready and built to look exceptional on any screen.

02

Full-Service Production

From initial concept through final delivery, we handle every aspect of production. We also offer social media video retainers and corporate video production.

03

Strategic Approach

We create commercials designed to achieve specific business objectives and deliver measurable results.

04

Houston Market Expertise

15+ years serving Houston businesses. Based in Katy / Greater Houston.

05

Proven Track Record

500+ commercials for Mambo Seafood, Houston Rodeo, Lonestar College, and Checkers. Read our reviews.

06

Multi-Platform Optimization

Versions optimized for broadcast, streaming platforms, social media, and digital advertising.

Professional Standards

Broadcast-Ready Technical Excellence

📹 Camera Equipment

  • 4K, 6K & 8K Cinema Cameras
  • Sony FX9, FX6, Canon C300 mkIII
  • RED Cinema & ARRI Alexa Options
  • Professional Cinema Lenses
  • Specialty Cameras (Slow Motion, Aerial)

🎬 Production Crew

  • Experienced Director
  • Director of Photography
  • Camera Operators & Assistants
  • Grip & Lighting Team
  • Production Sound Mixer
  • Hair, Makeup & Wardrobe

✂️ Post-Production

  • Professional Editing Suites
  • Color Grading & Correction
  • Sound Design & Music
  • Motion Graphics & VFX
  • Broadcast Format Mastering
  • Closed Captioning Available

📺 Delivery Formats

  • Broadcast HD (1080p)
  • 4K UHD for Premium Spots
  • Network-Specific Formatting
  • Digital Platform Versions
  • Social Media Cutdowns
  • Archive Master Files
Industries We Serve

Houston TV Commercials for Every Market

From healthcare to hospitality, we've produced effective TV commercials across industries in the Houston market

Healthcare & Medical
Legal Services
Real Estate
Automotive
Retail & E-commerce
Restaurants & Food
Financial Services
Home Services
Hospitality & Travel
Technology
Education
Non-Profit
Common Questions

Houston TV Commercial Production FAQ

How much does a TV commercial cost to produce?

A basic 30-second local commercial starts around $5,000-$15,000. High-end productions with professional actors and multiple locations can range from $25,000-$100,000+. We provide a detailed quote based on your specific needs.

How long does it take to produce a commercial?

Typical timeline is 4-8 weeks from concept to final delivery. Pre-production takes 1-3 weeks, filming is 1-3 days, and post-production takes 2-4 weeks. Rush timelines are available.

Do you handle casting and location scouting?

Yes! Full casting services including actor auditions, voice-over talent, and talent negotiation. We also scout and secure filming locations across the Houston area, handle permits, and manage all logistics.

What formats will I receive?

Broadcast master (HD 1080p) plus versions for digital platforms, streaming services, social media, and your website — all in industry-standard formats ready for immediate use.

Can you help with scriptwriting?

Absolutely. Our creative team specializes in commercial scriptwriting that balances compelling storytelling with clear messaging and strong calls-to-action.

Do you offer video animation or special effects?

Yes, we have in-house capabilities for motion graphics, visual effects, and animation that integrate seamlessly into your commercial.

Ready to Create Your Houston TV Commercial?

Let's discuss your vision and create a TV commercial that drives real business results. From local spots to regional campaigns, we deliver broadcast-quality production at every level.

✓ Free Creative Consultation
✓ Transparent Pricing
✓ Houston-Based Production
✓ 500+ Commercials Produced

Frequently Asked Questions

Everything you need to know about TV commercial production in Houston

TV commercial production in Houston covers the full scope of creating a broadcast-ready advertisement — from concept development and scriptwriting to filming, editing, and final delivery. As a leading Houston video production company, PrimeX Media manages every phase in-house, ensuring your commercial is crafted for maximum impact across local and national broadcast channels. We also handle format-specific deliverables so your spot meets every network's technical requirements for broadcast advertising in Houston and beyond.
If you're wondering how much a TV commercial costs, the answer depends on creative complexity, length, talent, and production value. In the Houston market, professionally produced TV commercials typically range from $5,000 to $50,000+, with most local broadcast spots falling between $10,000 and $25,000. PrimeX Media offers transparent pricing and scalable production packages so businesses of every size can invest in TV commercial production in Houston without surprises.
The standard TV commercial production timeline runs four to eight weeks from kickoff to final delivery, though rush timelines are available for time-sensitive campaigns. Pre-production — including scripting, storyboarding, casting, and location scouting — typically takes two to three weeks, followed by one to two days of filming and two to three weeks of post-production. As an experienced Houston video production company, PrimeX Media keeps every phase on track and on budget so your spot airs on schedule.
Working with a Houston video production company means your creative team understands the local market, audience demographics, and regional media landscape firsthand. PrimeX Media has deep roots in the Houston advertising community and established relationships with local broadcast outlets, giving your commercial an advantage when it comes to placement and negotiation for broadcast advertising in Houston. Local expertise translates to commercials that resonate with Houston viewers and deliver measurable results.
Broadcast advertising in Houston remains one of the most effective ways to reach a massive, diverse audience quickly — Houston is the sixth-largest TV market in the country. While digital ads excel at granular targeting, TV commercials deliver unmatched reach and trust, especially for industries like legal, healthcare, and home services. The most successful Houston brands combine broadcast advertising with digital retargeting to maximize both awareness and conversions from their TV ad production investment.
The TV ad production process at PrimeX Media follows a proven four-phase workflow: discovery and strategy, pre-production, production, and post-production. During discovery, we define your goals and audience; pre-production covers scripting, storyboarding, and logistics; production is the filming itself; and post-production includes editing, color grading, sound design, and final delivery. This structured TV ad production process ensures every commercial we produce in Houston is strategically sound, creatively compelling, and technically broadcast-ready.
Houston TV commercial rates for airtime vary based on the station, time slot, program, and whether you're buying local or national placements. A 30-second local spot in Houston can range from $200 during daytime programming to $5,000+ during prime time or major sporting events. PrimeX Media doesn't just handle TV commercial production in Houston — we also help clients navigate media buying and identify the most cost-effective placements to maximize ROI on every dollar spent on broadcast advertising in Houston.