For Doctors & Medical Practices | Katy, Houston & Greater Houston
Doctor Social Media Video Retainer
PrimeX Media gives you 15-60 HIPAA-compliant videos per month. We handle planning, filming, editing, posting, and ad management. You show up for 60-90 minutes, educate patients, and we turn it into a patient acquisition engine.
What’s Included in Your Medical Practice Video Retainer
This isn’t just video production—it’s a complete, HIPAA-compliant medical video production system designed for medical practices.
📹 Monthly Filming Sessions
1-2 sessions per month at your practice
We come to your practice in Katy, Houston, or Greater Houston for 60-90 minute sessions. We capture 15-60 short-form patient education videos and direct you through topics so filming feels natural.
What we film:
- Patient education and health tips
- Procedure explanations and what to expect
- Condition awareness and symptom recognition
- Meet the doctor and team spotlights
- Myth-busting common medical misconceptions
✂️ Professional Editing
Platform-optimized promotional video post-production
Formats included:
- 9:16 vertical for Reels, TikTok, YouTube Shorts
- 1:1 square for Instagram/Facebook feed
- 16:9 landscape for LinkedIn/YouTube
- Medical disclaimers included
Turnaround: 5-7 business days
📱 Posting & Ad Management
Included—No extra cost
We don’t just hand you videos. We post them on your schedule, write captions with health hashtags, and manage your paid ad campaigns with live streaming and social expertise.
Platforms:
- Instagram Reels & Feed
- TikTok
- YouTube Shorts
- Facebook & LinkedIn
- Google Business Profile
Ad spend: You provide budget ($500-$3K+/month). We manage campaigns.
đź”’ HIPAA Compliance
Strict privacy safeguards
Safeguards:
- No patient health information disclosed
- All content is educational only
- Business Associate Agreement (BAA) available
- Medical disclaimers included
- Final approval before going live
Why Doctors Choose Video Retainers
Build Patient Trust
Educational video shows your expertise, bedside manner, and approachability. New patients feel like they already know you before they walk through the door. This reduces no-shows and increases satisfaction.
Attract Ready Patients
Referral Independence
Position as Expert
Most doctors don’t create video content. When you post educational content 3-5x per week, you become the go-to specialist in your area. See our work for examples. Patients see you as the authority.
Minimal Time Investment
You don’t have time to plan content, film yourself, edit, and post daily. Our camera crews and editors handle all of it. You show up for 60-90 minutes per month. We handle the other 98%.
Multi-Platform Reach
We post your content across Instagram, TikTok, YouTube, Facebook, LinkedIn, and Google Business Profile—just like we do for business videos and law firm video production clients. One filming session becomes 15-60 videos across 6+ platforms.
Who This Is For (And Who It’s Not For)
âś… This retainer is PERFECT for:
- Solo practitioners and small/mid-size practices (1-10 providers)
- Specialists who want to attract specific patient demographics
- Practices ready to invest $3,000-$10,000/month in our services for patient acquisition
- Doctors comfortable on camera (or willing to learn—we’ll coach you)
- Practices with capacity for 10-50+ new patients per month
- Physicians who understand video marketing builds over 3-6 months
❌ This is NOT for:
- Practices that need immediate results (video compounds over time)
- Doctors who refuse to be on camera (video requires your face/voice)
- Practices with zero marketing budget
- Physicians who want full creative control (we need flexibility)
- Practices at 100% capacity with no room for new patients
How the Medical Video Retainer Works
From strategy call to patient acquisition in 6 simple steps
Discovery Call (30 minutes)
We discuss your specialty, ideal patient profile, and practice growth goals. Learn why hire PrimeX Media for your practice. We identify your top 10-15 content pillars (topics that attract your target patients).
Content Planning & Calendar
Monthly Filming Sessions
We come to your practice with camera crews, pro cameras, lighting, and audio. Sessions are 60-90 minutes. We direct you through talking points so it feels conversational, not scripted.
Editing & Delivery
Posting & Ads
We post on your schedule, manage ad campaigns targeting your ideal patient demographics, and send monthly performance reports. We also offer convention video production and TV commercial production for broader reach. You focus on patient care—we handle marketing.
Optimize & Scale
After 60-90 days, we analyze what’s working (which topics drive appointments) and create more of that content. Some practices also add training video production or local service business videos to their package. Most practices scale up video volume or ad spend once they see ROI.
Example Video Topics for Doctors
Proven topics that drive patient engagement and appointment bookings
Patient Education Topics
- “What to expect during [procedure name]”
- “5 signs you should see a [specialist]”
- “How to prepare for your [procedure/visit]”
- “Recovery timeline for [procedure]”
- “When to see a doctor vs. wait it out”
Myth-Busting Topics
- “Does [treatment] really work? Let’s talk facts.”
- “The truth about [common misconception]”
- “[Procedure] is painless—TRUE or FALSE?”
- “Do you really need [treatment]? Here’s when.”
Seasonal Health Topics
- Flu shot reminders (fall)
- Allergy management tips (spring)
- Sun safety and skin checks (summer)
- Cold and flu prevention (winter)
Meet the Doctor Content
- Day in the life of a [specialty] doctor
- Why I became a [specialty] doctor
- Meet the team and office tour
- Your technology and approach
Investment & Pricing
Typical Retainer: $3,000 – $10,000/month
Pricing depends on: Video volume (15-60/month), filming frequency (1-2 sessions), number of platforms, ad campaign complexity, and specialty competition (elective procedures typically invest more).
What’s included: Filming, editing, posting, ad management, HIPAA compliance review and BAA (if needed), monthly reporting, content calendar and strategy.
What you pay separately: Ad spend budget $500-$3,000+/month (typical for medical practices). You control ad spend—we manage the campaigns.
Minimum commitment: 3 months (video marketing builds momentum over time). Read PrimeX Media reviews from practices like yours.
DIY vs. In-House vs. PrimeX Media Retainer
| Factor | DIY (You Film/Edit) | Hire In-House | PrimeX Media Retainer |
|---|---|---|---|
| Cost | $0 (time cost 10-20 hrs/week) | $45K-$70K/year + equipment | $36K-$120K/year retainer |
| Quality | Amateur (unless trained) | Depends on hire | Professional broadcast quality |
| Time Investment | 10-20 hours/week | Management overhead | 60-90 min/month filming |
| HIPAA Compliance | Your responsibility | Your responsibility | We handle (BAA available) |
| Strategy | You figure it out | Hit or miss | Built-in (proven topics) |
| Scalability | Can’t scale | Hard to scale | Easy (increase retainer) |
Patient Acquisition Results & Proof
Primary Care Physician (Houston, TX)
Retainer: 12 months
Output: 40 videos/month
Views: 3.1M total
Inquiries: 600+ new patients
ROI: 4-6x return
“We went from relying on referrals to having patients find us on social media first. Video changed our growth trajectory.”
— Internal Medicine PracticeOrthopedic Surgeon (Katy, TX)
Retainer: 18 months
Output: 30 videos/month
Results: 40% increase in consultations
“PrimeX made HIPAA compliance easy. They handle everything so we can focus on patient care.”
— Orthopedic SurgeonDermatology Practice (Sugar Land, TX)
Retainer: 24 months (active)
Output: 45 videos/month
Inquiries: 100-150/month
Growth: Expanded to 3 providers
“Our consultation calendar stays full now. Patients watch our videos and come in already knowing what to expect.”
— Dermatology PracticeFrequently Asked Questions
Is this process HIPAA-compliant?
Yes. We never film patients without written consent, use patient health information, or include identifying details without authorization. All content focuses on education and your expertise, just like our medical video production standards. We can sign a Business Associate Agreement (BAA) if required.
What if I don’t have time for filming?
We structure shoots to be fast and efficient (60-90 minutes per session). We provide talking points and direction so you’re never guessing what to say. Most doctors find it easier than expected—and the patient growth makes it worth the time.
Can you film multiple doctors in our practice?
Do you post the videos for us?
How much should I budget for ad spend?
Most medical practices allocate $500-$3,000+ per month depending on specialty and competition. Elective procedures and competitive markets typically invest more. We’ll recommend a budget based on your goals.
What’s the minimum commitment?
Can you target specific procedures or conditions?
Do you provide performance reporting?
Ready to Grow Your Patient Base on Social Media?
PrimeX Media | 19911 Morton Rd Suite 100, Katy, TX 77449 | [email protected]